Here's what clients say about Marketing Insight:

"I have continued to work with Nancy for several reasons:

She is flexible in her use of research approaches.
She quickly understands research objectives and pulls together a thorough, on-target discussion guide.
Consumers relate to her easily. She also builds trust with those on the client side.
She listens carefully to people on both sides of the glass.
Her reports are concise, insightful and include well-founded recommendations.
The really essential thing: she's easy to get along with, rolls with the punches and has a sense of humor. And if you're going to work with me, you better have a sense of humor."

Bob Cohen
Director, Consumer/Market Insights
Chattem, Inc.

"I have worked with Nancy on many projects because she is:

Very detail oriented
Willing to go the extra mile to make sure the client is satisfied
Consistently able to 'think outside the box' for both moderating and report writing (especially relative to implications and recommendations)
Able to adapt report writing style to client wants/needs (can be 'big picture' when need be, but can also write really detailed reports)
Able to understand research findings in the context of the company's strategy and is able to thus apply appropriate/meaningful recommendations and implications
Flexible with project management - is adaptable to changes and is proactive with recognizing obstacles/issues that might arise
A team player - really willing to collaborate with the people she is working with"

Cheryl Halverson
Account Director/Moderator
Gongos Research

"I have worked with Nancy Levy/Marketing Insight on several projects related to student and resident recruiting over the past few years and have always been very impressed with Nancy's thorough approach. She brings great experience and professionalism to every project. I can always trust that Nancy will get the depth and quality of information that we need to move our marketing initiatives forward."

Maria M. White
Lead Marketing Representative
University of Michigan Medical School

"Nancy Levy did an excellent job for us on a website usability study. The recommendations from the study were straightforward, actionable, and are being used for our website redesign process. We would love to work with Nancy again on future projects."

Yolanda Reid
Senior Market Research Consultant
The Auto Club Group

"Because Nancy takes the time to understand the client's issues, she writes reports that not only summarize the findings but also provide insightful implications. We have one client in particular who requests Nancy for each project we work on because they know they will get high quality moderating and insightful implications"

Jennifer Kluce
Senior Project Director
Gongos Research

"We began working with Nancy Levy in 2007. Nancy was very professional, informative and patient as we explored with her our goals and how to accomplish them. We decided to start with a focus group of current students. Nancy was very thorough to ensure we understood the role of this technique, the potential benefits to our organization and what questions/information would be utilized to ensure their success and productivity. The information we received from these sessions became a solid catalyst for how we would revise our web site and marketing materials. In fact, we utilized her services again in the winter of 2008 to create and implement an extensive feedback survey of our admitted students to further understand our efforts and population of interest. Her in-depth report and analysis of both the focus groups and feedback survey have been essential in our efforts to enhance how we communicate and attract the best students to our graduate program. Nancy was very easy to work with, attentive with learning about our program/business and made sure our needs were being met throughout and after the completion of these projects."

Tiffany Porties
Director of Recruitment
Program in Biomedical Sciences
University of Michigan

"Nancy conducted one-on-one web usability interviews that helped us completely re-think how we organized our website. Our consumer website consists of many layers and is very complex, yet Nancy quickly learned all of the terminology and navigation and her report generated actionable insights that we could take to management. Her final presentation included screen shots from our website and video clips of consumers using our site, illustrating for us particular spots on the website where consumers had difficulty, along with recommendations for how to fix it."

Associate Manager, Marketing Research
Major Home Products Manufacturer